Roles: Design Lead - Admin, Settings & Alerts for VantusHQ, a retail pharmacy e-commerce ordering & management platform.
Design
Demonstrated leadership and mentorship by coordinating, delegating, and tracking both planned and ad-hoc work, while effectively communicating trade-offs to product stakeholders
Collaborated with other leads and designers to establish consistent behavior patterns in the design system
Advocated for user research beyond usability testing, and conducted interviews of subject matter experts
Developed a comprehensive checklist for designers to enhance consideration of interaction states before development handoff
Identified and addressed process improvements within design team operations.
Research
Conducted heuristic evaluations and created robust Axure prototypes for usability testing
Sr. UX Consultant (contract)
Cardinal Health • June 2023 – April 2024
Projects:
Retail price management
Multi-factor authentication (Okta)
License management
PRoduct designer
Chewy • Sept 2021 – Jan 2023
Projects:
PracticeHub: Sort & Filter
PracticeHub: Gainsight PX—NPS
PracticeHub: Gainsight PX—New Feature Communications
Side Projects:
Hackathon: Adopted Pet Registries
Roles: Prescriptions/Orders Design Lead & Clinic Success Design Lead for PracticeHub, a digital prescription management tool
Design
Educated stakeholders and partners on the differences and considerations of capturing and analyzing NPS for a B2B SaaS product
Streamlined Chewy account connection process and designed capabilities for finding prescriptions faster, resulting in fewer duplicate accounts and increased task efficiency for 75% of prescriptions written by 1,000+ clinics
Established 3 reusable components for use-cases that didn’t previously exist in the existing design system
Advocated for the design team’s needs in strategic conversations with stakeholders around how the new analytics toll will provide value for the product team
Initiated conversations about enterprise design system requirements by auditing existing product design to identify inconsistencies, design system gaps, and accessibility issues
Worked within considerable technical constraints to design capabilities for users to find prescriptions faster for both desktop and native mobile app experiences.
Held weekly collaboration sessions with product, engineering and other cross-functional partners
Research
Advised on the strategy for implementing NPS as a measurement of clinic success and designed the in-app survey experience reaching 3,605+ users with an 8% response rate.
Designed and executed research study consisting of a survey and moderated card sort with 7 veterinarians. Results informed future efforts to redefine Rx status taxonomy and information hierarchy that would align with veterinarians’ mental models
User Experience (UX) designeR
Optum • Apr 2018 – Sept 2021
Projects:
MyDataStudio
Side-Projects:
Hackathon: Integrated Health Record
Role: Internal UX consultant for multiple enterprise & B2B products across Unitedhealth Group (parent company) business lines
Design
Created storyboards, journey maps, and user/process flows to gain alignment with project stakeholders in an Agile environment
Leverage industry best practices and company brand standards to produce intuitive and user friendly designs while adhering to accessible design practices to meet WCAG AA standards
Evaluated and identified inconsistencies and lack of structure within existing information architecture and navigation of a reporting tool by mapping out 50+ available reports; resulted in increased discover-ability and reach of reports
Utilize process analysis expertise and systems-level thinking to discover overlooked use cases, find inefficiencies or inconsistencies, and outline product workflow
Prepared low fidelity sketches, high fidelity wireframes, and prototypes to drive a shared vision for additional features within a suite of data quality management tools; resulting in significant cost-savings from discontinuing a third-party contract.
Provided support materials to engineers to implement the overall design effectively
Research
Conduct user discovery interviews to gather context, insights, paint points and opportunities for existing products
Moderate small-scale guerrilla usability testing and A/B testing to ensure that users’ needs and expectations were being met
Technology Associate
Optum • Jun 2017 – Apr 2018
Contributed to the front-end development of a claims processing workflow tool
Analyzed opportunities for proof of technology concept for ambient sensory technology, including “aging in place” home healthcare monitoring and the primary care intake process
Met regularly with users in a focus-group for feedback on changes before pushing to production
Completed Aquent Gymnasium’s UX Fundamentals course
Education
UMass – Amherst • Class of 2017
Degree: Bachelor of Business Administration (BBA) – Operations & Information Management, IT Minor
Related classwork: High Performance Organizations (Toyota way, human-centered thinking, innovation), Information & Project Management, Service Industry Operations, Business Process Simulation, Business Intelligence & Analytics
Skills, Tools & Training
Skills: design thinking, human-centered design, agile practices, enterprise/B2B experiences, process flows, user interviews, journey maps, personas, information architecture, card sorts, surveys, service blueprints, dashboard design, accessible design, sketches, wireframes, prototypes, conversational UX, object-oriented UX, process simulations
Tools: Figma, Sketch, Axure, Miro, Trello, Rally, Jira, Github, Lucidchart, UserTesting.com, Optimal Workshop, Arena, Gainsight PX
Training:
Information Architecture (American Graphics Institute)
Service Design & Journey Mapping (Optum via Smaply)
Data Visualization Webinar Series (Optum – Data Viz Community of Practice)
Taking Control of Agile UX Intensive (Center Centre by Jared Spool)